DENOTATIONSthe magazine cover consists of Trey songz, he is topless. He is looking directly at the camera. This shot is a medium long shot showing his head, shoulders, arms and waist. He seems to be standing somewhere dark. The background images are of dark blue tiles, those that are commonly found in the bathroom. The image does take up the whole front cover of the magazine and at the back, behind the model is the VIBE master head. On both left and right are the cover lines in red and Trey songz name in white. The bar code is visible at the bottom left hand side of the magazine.
CONNOTATIONhes in the middle of the page, and he is looking directly at the camera, hes powerful and brave. trey is also topless- using sex to sell. Him being topless also shows how masculine he is and how powerful he is.
CHARACTERthe character on the main image is Trey songz, he is a successful singer-songwriter, rapper, record producer and actor.
PROPS No props are used for this image besides water dripping from his body, only used to create a more sexy and seductive image to capture more female attention.
Setting this image is set in a room with low lighting, the water and the bathroom tiles could suggest he might be somewhere Like the bathroom or the shower, though there are no objects that show exactly where he is.
LIGHTINGthis image is set in a room with very low lighting, the light is mostly on Trey songz, this creates a more powerful image and emphasises his presence.
NVC
trey songz body language is simple, the tensed arms out straight at the sides almost resembles a super hero pose, this emphasise his masculinity and power as super heros are normally strong, fearless and manly. His body pose is in the middle of the cover and he is also topless this grabs the readers attention mainly the female audience. his facial expressions say a lot also and it goes very well with his body pose, his eyes are looking directly at the camera, and looking directly at the camera draws the customers more and makes his seem more brave and in charge. His eyebrows are down; this shows us how serious he is.
COSTUME
there isn’t much clothing here but you can see the top of his underwear. Calvin Klein could show he cares about his clothing, even the underwear and probably likes his clothing to be labelled, this tells the audience he’s probably got the money so he must be making a lot of money doing what he does.
MASTERHEADthe masterhead 'VIBE' is very clear, it stands out due to the colour and the font size. it gives the audience a good feel about the genre of the magazine and tells the audience the magazine will be about raw music itself.
DATELINEthe dateline is at the bottom left of the magazine- 'april/may 2010' which obviously tells the audience the date of publication.
MAIN IMAGEthe main image is of trey songz himself, looking very fearless and bare. He is a sucessful singer-songwriter, rapper, record producer and actor. He does stand out as the background is dark and the light is shining directly on his, making him the centre of attention.
COVER-LINERSthe 'VIBE's main cover-lines and distributed around the main image without overlapping much. the biggest cover-line is 'HAITI' which is the boldest and biggest at that time of the year, that was the biggest most serious story around, this is made biggest on purpose to catch the readers attention.
MAIN COVER-LINEthe main cover-line is 'TREY SONGZ the hardest in RnB' which is referring to the main image of the front cover, which is probably telling the buyer about his importance in the music industry.
LEFT THIRDthe left side of the magazine has some coverlines and the barcode and the dateline.
BARCODEbottom left is where the barcode is located, this is used buy standard retailers.
WEBSITE LINKthe website link he located above the barcode- 'VIBE.com' the connotation is for the buyer to access more information or news about music if they wish and that the bottom it says 'free itunes download' this is like a selling line, tempting the buyer to go on the website.
TARGET AUDIENCEconsidering all of these points, the target audience for this magazine would be those who are interested in music, gender doesnt matter but the main image is mainly for the female audience. those who wants to know more about music, are mainly the youths, probably around the age of 16-19. this target audience should have good knowledge of music and singer-songwriters, and/or a definite interest in a wide range of musical styles and the music industry in general.